SaaS Growth Tactics Database
250+ tactics used by hyper-growth startups. Never run out of tactic ideas again.
Using your own insights is the best way to create an experiments backlog.
If you don't have the resources or run out of ideas though, you may need other sources of new tactics.
That's where a scrapbook comes in handy.
Keep a Scrapbook
"No, not like the one that your mom has with naked pictures of you as a baby. Keep a digital collection of examples and resources from other companies that provide inspiration and ideas."
Brian Balfour, CEO at Reforge & former VP Growth at Hubspot
250+ filterable tactic ideas for every step of the funnel
Get new ideas for getting more leads into your funnel.
From things that don't scale to get your first users, to ad tactics, to website A/B test ideas, to content and SEO tactics, to unconventional ways of reaching your audience. Filter by required budget.
Help more users reach the aha moment in your product with email, in-app onboarding, psychological, and gamification tactics.
Test new ways that incentivize users to engage with your product more and help them see the value faster.
Improving retention has over 2x the impact on revenue as acquisition (based on Price Intelligently data). Find new ways to keep users coming back to your product and decrease churn.
Get new ideas for how to make existing users recommend your product to other people and make this process as efficient as possible.
Discover new tactics that will help you convert more free users to customers, increase average order value, optimize your pricing, increase the perceived value of your product, and many more.
Praise for Scrapbook
Lifetime Access Deal
250+ tactics (and growing!)
Filter by funnel step, tag, or required budget
Get updates whenever a new tactic gets added
Save at least tens of hours on research
Frequently Asked Questions
Is Scrapbook for me?
If you're a maker/solo founder, marketer, or product person, you'll definitely find a ton of value in Scrapbook.
Will I get updates when new tactics get added?
Yes. Scrapbook is constantly updated and you'll be notified by email as each new tactic gets added. Usually 2-3 tactics a month as quality is way more important to me than quantity.
Why is this so cheap?
While growth marketers and product people get tons of value from Scrapbook, I wanted to give bootstrapped indie makers an affordable source of quality growth inspiration too.
Why is this so expensive?
It takes a lot of time to vet and organize the tactics that are actually valuable. That being said, if you don't think you can break even on a $297 investment, Scrapbook isn't for you. Those who give it a shot can easily make a positive ROI even from one tactic (out of 250+).
Why would I pay for Scrapbook if I can use some other tactics list on the Internet for free?
Literally all other lists on the Internet are either super basic or make it hard to find what you're looking for. If you show me a publicly available list that's higher quality than Scrapbook, I'll refund you, no questions asked.
What form is Scrapbook in?
Airtable file - so you can easily filter all 250+ tactics by funnel step, tag, or required budget.
I want to test some tactics from Scrapbook but don't know how to implement them - can you help?
Sure, hit me up through the contact form and I'll do my best to help you.
Can I share Scrapbook's content on the Internet?
Nope. You're not allowed to share it publicly. The content is only meant for personal use. More details in T&Cs.
Can I get an invoice?
Absolutely! Just click the "Generate" button on your receipt from Gumroad after you purchase. You'll be able to generate a detailed invoice with any additional information you need.
I'm getting an error when trying to pay with a card. What's wrong?
Stripe, the payment processor, is blocking purchases from some countries. Please try either selecting PayPal as the payment option or use a VPN to pay with a card. If this still doesn't help, please contact me and I'll figure out something else.
Not decided yet?
Subscribe to get notified when a new tactic gets added.
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I'm Kacper, Growth Marketer and Maker of Scrapbook.
Inspired by Brian Balfour's article on becoming a customer acquisition expert, I decided to start building my own collection of tactics.
In my daily Growth Marketer role, whenever I tested or found a tactic that could be used again in the future, I put it in my scrapbook, categorized, and described it. Over time, I collected over 250 quality tactics for every step of the funnel.
I'm convinced it will help any marketer or maker fill their idea backlog and generate more revenue for their business.
What's the problem with other tactics lists?
Literally all other lists I've found on the Internet are either super basic or make it hard to find what you're looking for.
In Scrapbook, you won't find obvious tactic ideas like 'run Facebook ads' or 'launch on Product Hunt'. You can also filter them by funnel step, tag, or if they require budget or not.
Should I run ads?
This calculator will help you decide if an ad platform can be a sustainable acquisition channel for your company based on your current metrics.
If you're looking for ideas to help you acquire or retain more users, you'll love Scrapbook. Access an ever-growing database of over 250 tactics for every step of the funnel and never run out of tactic ideas again.